AI Negotiation training that builds lasting capabilty.
An AI-powered negotiation system to learn, practise and apply negotiation skills before and during real negotiations.

Build negotiation capability with confidence. Every time.
From structured learning to AI-powered negotiation practice and preparation for live deals, Cawdor Companion helps commercial teams build lasting capability, perform more consistently and secure better outcomes.

Why now?
Negotiation is changing - faster cycles, tougher counterparts and higher stakes. AI now makes it possible to support learning, practice and preparation more continuously, helping teams build capability beyond the traditional training event.

Why it matters
Most organisations face three common challenges when trying to turn negotiation training into consistent performance:
* Hermann Ebbinghaus
** From LinkedIn polls

75%
Forget up to 75% of what they learn within a week, making negotiation skills harder to retain when they matter most.

44%
Say poor preparation is the biggest cause of negotiation failure. Many deals are lost before discussions even begin.**

42%
Spend less than three hours preparing for important negotiations, often without a structured approach.**
75% of not much
...is very little.
Prepare with clarity. Perform with confidence. Secure better outcomes.

The Cawdor Companion
Cawdor Companion is an AI-powered negotiation capability platform that combines structured learning, realistic negotiation practice and support for live negotiations.
It helps people move from understanding negotiation skills to practising them, applying them and using them consistently in real commercial situations.

Blended delivery with AI and human expertise
Cawdor Companion can be used as a complete digital negotiation capability platform or combined with live workshops, coaching and impact sessions.
AI extends practice, feedback and support beyond the training room, while human expertise adds context, challenge and deeper application.

Frequently
Asked
Questions

What is AI negotiation training?
AI negotiation training uses artificial intelligence to support negotiation learning, practice and feedback. It can help people rehearse realistic scenarios, receive personalised feedback and apply negotiation skills more consistently. At Cawdor, AI is used as part of a broader capability system that combines structured learning, practice and support for live negotiations.
How can AI help people practise negotiation?
AI can give people repeated opportunities to practise realistic negotiation scenarios in a safe environment. It can adapt to different approaches, provide personalised feedback and help users recognise patterns in their behaviour. This makes practice easier to repeat and helps reinforce skills between formal training sessions.
How does AI negotiation training differ from traditional training?
Traditional negotiation training often focuses on workshops or scheduled learning events. AI negotiation training can extend that learning by giving people more opportunities to practise, receive feedback and revisit skills when they need them. The strongest approach combines both: structured human-led development with AI-enabled practice, reinforcement and support.
Can AI support live negotiations?
Yes. AI can support live negotiations by helping people prepare more thoroughly, structure their approach, test options and review the situation as it develops. In Cawdor Companion, LIVE provides structured AI-supported guidance designed to help users prepare for, navigate and review real commercial negotiations.
How is Cawdor Companion different from generic AI tools?
Cawdor Companion is built specifically for negotiation capability, not just simulated conversation. It combines structured learning, realistic negotiation practice, personalised feedback and support for live negotiations within one connected system. This helps users build and apply negotiation skills more consistently across real commercial situations.
